1. Measure your progress, and be relentless about growing it over time.

• You should probably use week-over-week revenue growth rate as your metric for this

2. Keep the customers happy, whatever it takes

• If you can’t keep a given customer happy, maybe they shouldn’t be your customer

3. Things don’t change unless and until someone changes them

• Either someone else changes something, or you do, or it stays the same

4. Execution > Directional Correctness > Ideation

• Thinking of good ideas is easy, understanding the nature of the problem is hard, but execution outreturns both
• The 51% rule implies that directional correctness is steering, execution is gas, ideation is really just picking landmarks

5. Ensuring people know about your product is just as hard as building a good product

• Product decisionmaking and marketing/sales decisionmaking deserve equal attention, but are rarely given it

6. If time is the most precious commodity, then prioritization is the most important skill

7. Opportunities come in unusual packages, and rarely when you’re looking for them

• Generally the most important steps toward a goal seem entirely random in the moment

8. Take breaks sometimes

• Get good at noticing when your productivity is slipping and why, and if you’re going to rest, do it properly